Beatrice Bastedo specializes in media relations, corporate communications and social media. With more than four years of experience in communications consulting, she brings energy and originality to Merkato. Her passion for her craft permeates all aspects of her work and life, making her an invaluable member of the team.
Prior to joining Merkato, Beatrice worked with clients in the consumer, food, beverage, corporate and non-profit sectors. She has consulted on public relations projects for a diverse array of clients including; Astellas Pharma, Rethink Breast Cancer and The Toronto-Niagara Bike Train.
Her dedication has successfully engaged media at the national, regional and local levels where she has consistently secured top tier TV, radio, print and online coverage.
Beatrice’s current client roster includes: Dairy Farmers of Canada, Canada Beef, Canadian Health Food Association, enerjive™, Dietitians of Canada and the Alberta Barley Commission.
Beatrice received her Post-Graduate Certificate in Public Relations from Humber College. She also earned a Honours Bachelor Degree of Arts from McGill University, with a double major in Psychology and Sociology. In her spare time, Beatrice loves cooking, riding her bike, gardening, playing softball and summer afternoons picnicking in the park.